There are watches that are made specifically for men and there are watches that are made specifically for women. But there are also watches that fall into no gender category and are made for everyone! Although there are watches geared towards one gender or another, it doesn't mean you cannot wear the watch if that's the one you like. Unisex watches have been growing in popularity as well. Watch manufacturers and companies make watches that they think a specific gender would be more attracted to. That's why sometimes you'll see bigger and bolder watches for men sometimes and smaller watch sizes for women. But there are no rules when it comes to buying what you like! Check out the men's, women's and unisex watches we carry.